Dana has successfully produced and publicized satellite media tours, radio tours and industry events such as The Austin Advertising Federation’s Big Wig Awards, The Women Communicators of Austin (WCA) Banner Brunch Awards, led various fundraisers such as BlingFest: Playing It Forward and the Annual Art From The Streets Show and Sale. She also produced and managed a number of feature-film documentary screenings for Art From the Streets and Traffic Control: The People’s War On Internet Porn across the U.S.

Dana has held various Board and PR Chair positions, and is an active mentor with Founder Institute Texas and UT Austin Moody College and currently serves as an Image and Career Consultant for Dress For Success Austin.

If Dana’s not volunteering, connecting people or solving the world’s problems, you can usually find her hanging with her pups Lola and Gunner, staying healthy in a HIIT class or hanging with friends on a patio. Hook ‘em!

  • Mentor: Founder Institute Texas, UT Austin Moody College (alma)
  • Image & Career Consultant, Dress for Success Austin
  • Board History: Women Communicators of Austin (WCA), Freelance Austin, Austin Advertising Federation, Social Media Breakfast Austin
  • PR Chair History: Art From the Streets, Austin Sunshine Camps Carnival, Con Mi Madre Corazón Awards, Race for the Cure Austin
  • Fundraiser Projects: BlingFest Fundraiser, Brown Santa Fundraiser, Art from the Streets Annual Show and Sale and numerous events for friends in need.

Success Stories & Impact

Trusted by brands that get it.

  • The HT Group

    Gun-shy to outsourcing marketing services because of a poor experience of money spent and no ROI, here’s how one Austin-based recruiting firm trusted BuzzPR to help it become the top recruiting source in the Texas region.

    Read More
  • Art From the Streets

    Standing out in a local market with a sea of non-profits, here’s how one Austin-based organization jumped the charts to make itself known above its existing, loyal supporters.

    Read More
  • K9 Web Protection from Blue Coat Systems

    Here’s how one technology company leveraged its Community Outreach Program to raise attention of Internet Parenting/Social networking dangers as a national issue to drive a community call-to-action to make the Internet a safer place for families.

    Read More
  • B2B Ecommerce GTM – BigCommerce

    Led BigC’s B2B ecommerce GTM program to amplify growth and market share through a series of GTM B2B product launches designed to drive momentum over the course of a year.

    Read More

What they’re saying…

  • “Dana is probably the single best consultant that I have ever hired to help The HT Group (formerly HT Staffing). She is driven and puts that drive to work for you. If you are looking for someone to help you maximize your public relations/social media/web presence, Dana is the one. I could not be more impressed with the service that we have received from Dana and her team.”

    Mark Turpin
    CEO/Founding Partner, The HT Group
  • “We brought Dana’s team on to help us strategize and implement on building the market momentum around OpenSymmetry and the sales performance management industry including: content development, online community management & global public relations. Dana brought a great level of professionalism, expertise and creative approach to helping drive results. She is very performance driven and honest in her approach. I thoroughly enjoyed her energy and tenacity to stay on task as well as challenge and bring new ideas. As a result of working with her our marketing team has met and exceeded all goals as an organization with her support.”

    Laura Roach
    Former SVP, OpenSymmetry
  • “Dana is a complete powerhouse. Dana, and her team, saved my start-up company with a complete messaging and website overhaul. Dana does an outstanding job with getting the content right the first time – every time! Her ability to encapsulate my ideas into a clear concise manner that ultimately captures my client’s thoughts and emotions is unparalleled. She is fastidious in her approach to the details on any given project. I highly recommend Dana as she is an absolute pleasure to work with.”

    Adrian Smith, Founder STATcard
    Founder, STATcard
  • “When it comes to strategy and marketing, Dana’s skills are truly amazing. Her advice seems so natural and intuitive, and what she brought to light in my company were things that we truly needed to see. She’s an incredible resource that I highly recommend, and will use again.”

    Mark Dowling, Courtney’s Catering
    Owner/Chef, Courtney's Catering
  • “We truly enjoyed working with Dana. She immediately added value to our company. She evaluated how we were doing things, recommended changes, and followed-through with action items until we had an established marketing framework. I would recommend her without hesitation to anyone seeking a detail-oriented marketing consultant who not only follows through but will also push you reach for greater goals.”

    Anthony Kylitis, ReactorNet
    Former Co-Founder/VP of Marketing, ReactorNet
  • “Dana is an ideal business professional. She combines deep subject matter expertise with unbelievable personal and relationship skills. I recommend her to anyone in need of a PR/publicity professional and consider her a close and trusted colleague.”

    Gordon Daugherty, Investor/VC
    Startup Advisor, Investor, VC
  • “I highly recommend Dana for any communications/public relations project. She has a wealth of knowledge, as well as the experience and contacts needed to make any project a success. She understands strategic business objectives and easily translates those to measurable PR objectives and tactics.”

    Laurie Coffin, CMO
    Former CMO, Percona; former VP of Marketing, Blue Coat Systems
  • “I’ve worked with Dana for a number of years in multiple B2B client relationships across a variety of industries. She brings her A-game every time. Dana passionately manages cross functional teams to guide the strategic marketing direction while not losing sight of the day-to-day initiatives that otherwise might fall through the cracks. Bottomline: Dana gets results.”

    Cari Holbrook, A La Mode Creative, Inc.
    President/Founder, A La Mode Creative, Inc.
  • "Dana's grasp of modern PR & Communications puts her far and above anyone else I have ever worked with in this industry or any other. Dana is fearless, hyper-focused, honest and a pure pleasure to work with and be around."

    Tony Capetola, Feedonomics
    Strategic GTM BigCommerce, Feedonomics, Makeswift
  • "Dana's expertise and leadership were instrumental in successfully launching and driving visibility for our partnerships with Google, Meta, TikTok, Microsoft, and Amazon. Her ability to collaborate effectively with our GTM teams was critical in ensuring seamless execution and impactful communications across these high-profile partnerships. Dana consistently demonstrated strategic vision, professionalism, and a keen understanding of how to build meaningful relationships that drive results."

    Sharon Gee, Feedonomics
    SVP Sales & Partnerships, Feedonomics (a BigCommerce subsidiary)
  • “Dana has been an amazing partner to us and was instrumental in getting our marketing efforts off the ground. She has been very flexible in working with the instability of an early-stage startup. Her experience and knowledge are very evident to everyone that works with her but what I admire most is her ability to communicate clearly and concisely how things need to be done and why. In my time working with Dana, I’ve learned a lot from her and would recommend her to anyone without hesitation.”

    Akhil Kamalakar
    Former Director of Marketing, Tenovos

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